Digital Marketing & Communication Bac+5

Build brands, connect audiences, shape the digital future.

Program Overview

Digital Marketing & Communication (Bac+5)

Lead brands, drive strategy, shape digital performance.

The Master in Digital Marketing & Communication (Bac+5) at ILCS is designed to train high-level professionals capable of designing, managing, and optimizing complex digital communication and marketing strategies.

This program focuses on advanced digital ecosystems, data-driven decision-making, brand leadership, and strategic innovation. Students develop strong analytical, creative, and managerial skills to lead brands, campaigns, and digital transformation projects at a national and international level.

Through advanced coursework, real-world projects, internships, and a final-year project, graduates are fully prepared for leadership roles in the digital economy.

Program Information

Key Learning Areas

Advanced Skills & Strategic Expertise

Our Bac+5 programs focus on specialization, leadership, and professional mastery.

Digital Strategy & Performance Marketing

 Design and manage integrated digital strategies, SEO/SEA, paid media, conversion optimization, and growth marketing.

Brand Strategy & Consumer Insights

 Develop strong brand positioning using market research, consumer behavior analysis, and strategic planning.

Data Analytics & Marketing Intelligence

 Leverage data, KPIs, dashboards, and analytics tools to guide strategic decisions and optimize performance.

Content Strategy & Digital Storytelling

Create high-impact content strategies across platforms, combining creativity, storytelling, and performance metrics.

Innovation, AI & Digital Transformation

Explore emerging technologies, AI-driven marketing, automation, and future digital trends.

STUDENTS ABROAD

Professional Outcomes

Graduates of the Digital Marketing & Communication Bac+5 can pursue careers as:

Digital Marketing Director
Brand & Communication Manager
Growth Marketing Manager
Digital Strategy Consultant
Performance Marketing Manager
Head of Social Media & Content
Reasons to Choose This Program

Why study Communication & Marketing at ILCS?

ILCS Bac+5 programs are designed to develop strategic thinkers and digital leaders.

Advanced & Market-Oriented Curriculum

Expert Faculty & Industry Professionals

Strategic & Data-Driven Approach

Hands-On Projects & Real Case Studies

Strong Digital & Innovation Focus

Modern Learning Facilities

Career Coaching & Alumni Network

Flexible & Personalized Learning Paths

Let’s register for our Bac +5 program to secure your future

Take the next step toward leadership and professional excellence with ILCS.

FAQ

Academic programs & learning

The program aims to train strategic and operational experts capable of leading digital marketing, branding, and communication projects at a high professional level.

Advanced digital strategy, data analysis, brand management, leadership, and innovation skills.

The program balances advanced theory with applied projects, internships, and real-world case studies.

 A Bac+3 degree or equivalent in a related field.

French, with professional modules and tools taught in English.

Yes, internships are integrated throughout the program.

Graduates access senior-level and managerial positions in marketing and communication.

Yes, through career coaching, networking, and alumni support.

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